At
Strategic Communications
Group,
we offer you the expertise, capability and resources
to foster business ideas and opportunities. Our
services range from specific product launches
to full-blown communication strategies. We also
create outstanding media relations, and consistently
match superior strategic work with strong execution
and implementation. Our professional services
include:
Public
Relations - The Value of Networking
New technologies may have accelerated the pace
of information dissemination,yet the human mind
responds in the old fashioned way. Impact of public
opinion is obvious in some cases while subtle
in others. Public opinion can however be tailored
to align public perception with client perception
on relevant issues.
At
Strategic Communications Group, we believe that
shaping public opinion is instrumental in building
an organization's future and giving it the right
direction. Our expertise in conceptualizing, implementing
and managing long-term PR programs successfully
help network long-term relationships, create a strong
image for the organization thereby ensuring rewarding
return on investment.
Policy Makers' Relations
- The Value of Influence
Government decisions impact every organization.
Regulations and legislations determine the framework
within which businesses operate. They have significant
influence on the planning, organizing and decision
making process within organizations.
At
Strategic Communications Group, we most importantly
understand the nature of public issues at both,
national and international levels. We know the key
players and influencers and comprehend the dynamics
of governmental mechanics and inter-governmental
institutions. This gives us the upper hand in cutting
through the maze of regulations and legislations,
spread amongst a multitude of departments and agencies.
A vital factor to fuel your growth within changing
economic and political scenarios.
Media Relations -
The Value of Credible Messages
Media influences perceptions, shapes attitudes and
impacts behavior. Hence the impact of messages perception
depend on how they are devised and packaged.
At
Strategic Communications Group, we have a deep understanding
of the media and how it impacts public perception.
Most importantly, we realize how important the right
communication can further the cause and objectives
of an organization. The reason why, we develop relationship
with key players in the media, devise clear-cut
strategies and craft the right message to help your
organization receive rewarding attention and favorable
public perception.
Special Events Management
- The Value of special opportunities
In the pursuit of growth, every organization comes
across events and episodes that are out of the routine.
Many times, the organization may not have dealt
with such unplanned events. In such unpredictable
situations you need a partner with the capability
to turn these situations in favor of an organization.
At
Strategic Communications Group, we have a unique
capability of conceptualizing, organizing and managing
special events in pursuit of an organization's larger
objectives. Our expertise can help you see through
these events and also respond to them appropriately.
Our full-fledged expertise in managing special events,
road shows, advocacy activities, conferences, consensus
building meets and policy development exercises
contribute to the successful fruition of an organization.
Promotion of Investment
- The Value of High Stake Marketing
Creation of wealth needs infusion of capital. The
promotion and marketing of investment opportunities
is a high stake exercise. Highly selective investors
are placing new demands of economic prosperity.
Capital is being wooed more intensely by organizations
and nations.
At
Strategic Communications Group, we are highly versed
with capital markets and have a deeper understanding
of identifying potential investors. Our strategic
planning, media and public relations and policy
influence help us effectively promote and market
investment opportunities for our clients.
Diplomatic Engineering
- The value of image and coalition building
Image management is crucial for an organization's
growth and success. It helps invigorate better relations,
attain higher recognition and achieve credible goodwill.
At
Strategic Communications Group, we help assess the
success of an organization through careful image
management, coalition building, grassroots mobilization
and policy development.
Additionally
we offer specialists well-versed in political and
social marketing, advocacy advertising and campaigning
and communication ecology. To ensure an outstanding
client service, we conduct regularly formal surveys
and in-depth program reviews in close collaboration
with our clients.